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in Digital Art

Butter Toffees Arcor

by Fribly Editorial November 24, 2013, 6:20 am 8 Views

Commissioned by Leo Burnett Tailor Made from SÃ£o Paulo, Brazil to create two ornamented illustrations for the new print campaign of the Butter Toffees Arcor showing the new positioning “O seu momento Ãºnico” (Your unique moment).

The proposal of the campaign is part of a marketing effort of new positioning of the product over the brazilian market with the objective of elevate consumer recognition and strength the brand within the premium category.

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Written by Fribly Editorial

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